First Name:
Sarita Ray
Last Name:
Chaudhury
Publications:
Year | Publication |
---|---|
2019 | "Children’s influence on consumption-related decisions in single-mother families: Research review and Agenda" in Cogent Business & Management |
2020 | For The Gram: An Exploration Of The Conflict Between Influencers And Citizen-Consumers In The Public Lands Marketing System |
2021 | "This Is Who I Am: Instagram as Counterspace for Shared Gendered Ethnic Identity Expressions" in Journal of the Association for Consumer Research |
2021 | "Encouraging undergraduate students to ‘self-learn’ digital marketing using infographics: An exploratory study" in Innovations in Education and Teaching Internationa |